I am a marketing and strategy professional with 8+ years of experience across brand media, business operations, and consulting. Currently leading Brand Media at DoorDash, I specialize in offline media strategy, integrated campaign planning, and large-scale brand partnerships. Passionate about innovative technology, women’s leadership, and empowering local businesses with the right tools to grow.

Over the past six years, I have executed high-impact campaigns across the US, Canada, and Australia, managing channels from television and streaming to out-of-home, audio, and social platforms. I’ve had the opportunity to lead media strategy for four Super Bowl campaigns, aligning storytelling with growth objectives and cultural moments.

Beyond campaign management, I focus on performance measurement, attribution, and incrementality testing to ensure marketing drives real business results. My work has involved close collaboration with cross-functional teams, aligning stakeholders across marketing, product, and operations.

Previously, I contributed to strategy and operations at Ethos Life, supported Fortune 500 clients at Accenture, and co-founded ROO, a platform focused on women’s consumer and employee experiences. These diverse experiences have shaped my ability to combine analytical rigor with creative storytelling.

I believe in building strategies that not only elevate brands but also inspire people. My mission is to continue driving meaningful connections between businesses and communities through innovative media and authentic partnerships.